Best Super Bowl Food Commercials

The 2013 Super Bowl has just finished with the Baltimore Ravens beating the San Francisco 49ers by a score of 34–31!  Great Game!  However, the Super Bowl has become more than just a football game!  People are in love with the commercials.  Watching Super Bowl advertisements has become a national past time in North America and for good reason.    They will be some of the best of the year on TV and You Tube.  At a 4 million dollar price tag per 30-second advertisement segment, the competition is fierce. 

108 million Americans watched the game on Sunday!  People will be talking about the commercials all week.  Moreover, this topic will be common for 2 weeks and again at this same time next year!

Let’s check out some of the Best Super Bowl Food Commercials of 2013!  

 

What did you think of the commercials?

Natural English Language Learning Section

11 Easy to Remember High Frequency Descriptive Adjectives for Casual and Natural Conversations!

High Frequency Transferable Adjectives for describing commercials, movies, sports and more!

(note: the percentages act as a guide and are subject to an individual's interpretation and feeling)

Adjectives                        Levels          of         Feeling    

     

epic,phenomenal,             100%                          positive

awesome,fantastic

great                                 

good

ok                                       50%                            neutral

boring                                                      

bad

awful, terrible                       0%                            negative

Practice Speaking Style

Give it a try with a friend. Both the past simple and present simple can be used when talking about famous commercials. Try out all the ads and then switch roles. 

(1)

Adjectives and Past Case

Example

A: What did you think about the Oreo commercial?

B:  It was good. How about you?

A: I thought it was boring.

A: What did you think of the ___________ commercial?

B: It was _________. How about you?

A: I thought it was ________.

(2)

Adjectives and Present Case 

Example

A: What do you think of the Oreo commercial?

B: It is good. How about you?

A: I think it's boring.

A: What do you think of the ___________commercial?

B: It is _________. How about you?

A: I think it's _________.

(3)

Now, go to You Tube and select some Super Bowl Commercials for you and your friends to try out.

Try using these adjectives all week in different situations.  Enjoy!  

           Alex

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Eminem and Chrysler

An average of 90 million football viewers watch the SuperBowl making it the most watched American TV program.  Commercials from the Super Bowl are also highly viewed and anticipated by consumers.  These commercials are the best of the best! 

Celebrity Rapper Eminem and the Chrysler automobile company put together one of the best in 2011. 

Check it out!

Chrysler Eminem Super Bowl Commercial - Imported From Detroit

Pretty Cool! This commercial helped reinvent the image of this failing car company.  It is a testament to the power of media.

Now that you have heard and watched it once, try listening a few more times.  When you feel ready, fill in the blanks below and write the answers to the questions. 

Listening Challenge

Fill in the missing word(s).

Chrysler Eminem – Super Bowl Commercial – Imported From Detroit

[Commentator]

I got a question for you. What does this city know about 1.__________? What does a town that’s been to hell and back know about the finer things in life? I’ll tell you, more than most! You see, its the 2.________ fires that make 3.________ steel, add hard work and conviction.  And the know how that runs generations deep in every last one of us. That’s who we are. [View of The Spirit of Detroit] 4.__________. Now it’s probably not the one you’ve been reading in the papers. The one being written by 5. ________ who have never even been here. and don’t know what we’re capable of. [Campus Martius outdoor skate rink.] Because when it comes to luxury, it’s as much about where it’s from as who it’s for. [Chrysler 200] Now we’re from America – but this isn’t 6. ________. Or the 7.________. Or  8.________. And we’re certainly no one’s 9.________. [Eminem driving Chrysler 200, then walks out of the car, and walks into the Fox Theater.]

[Eminem]

This is the 10.________. And this is what we do.

 

Listening Challenge Answers

1.  luxury

2.  hottest

3.  the hardest

4.  That’s our story.

5.  folks

6.  New York City

7.  Windy City

8.  Sin City

9.  Emerald City

10.  Motor City

Comprehension Questions

If you don’t know some of the Answers to the Questions, feel free to Google them!

I will post the answers to the Comprehension Questions next week.

1. What does the expression “to hell and back” mean?

to live through an extremely unpleasant, difficult or painful experience.

2. What does the expression “know how” mean?

practical knowledge and ability.

3. In what city does this commercial take place?

Detroit

4. The Windy City is a nickname for what American city?

Chicago

5. Sin City is a nickname for what American city?

Las Vegas

6. The Emerald City is a nickname for what American city?

Seattle

7. Motor City is a nickname for what American city?

Detroit

8. In what American state is the Motor City located?

U.S. state of Michigan

9. What is the meaning or idea of this commercial?

Lots of answers and ideas possible but here is what Chrysler thought:

Chrysler’s marketing chief Olivier Francois, says the new tagline was intended to convey the message that you don’t have to cross an ocean to obtain luxury; it’s available right here. The brand chose Eminem and his song “Lose Yourself,”  Francois says, “because the lyrics tell us we all have the ability to do anything we set our mind to and that failure is not an option.” At Chrysler, he said, failure is not an option....

See you next week! And here is the original version of Eminem's music video.

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